the-shade-room-homepage-screenshot
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Latest Hollywood Celebrity & Entertainment News, Gossip - The Shade Room
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    What is the Purpose of The Shade Room? At first, the purpose was purely entertainment. I came up with the name ‘The Shade Room’ because I wanted to share my honest opinion on Celebrity news. All too often, when people share their brutally honest opinions, it can be misconstrued as ‘shade’. As a result, I wanted to embrace the word and redefine it. The Shade Room is really the “truth” room where myself and the readers can express our honest opinions on certain topics. However, after we became more and more popular, the readers that we affectionately labeled ‘roommates’, demanded more than just gossip. They wanted a little bit of community news, trending news, etc. They wanted more positivity and substance as well, and we found that it was important to provide more than just gossip, even though that is our primary focus! Why are the readers called the “Roommates?” We call them that because they “live” in The Shade Room, many of them visit our website/pages every day! Also, our style of delivering the story is similar to the way a friend or roommate would deliver the story to you. We don’t use proper grammar all of the time and we have fun with our writing. People want their news delivered in a short and simple way. They want to laugh when they get the news too! We make them laugh!
Site Traffic
  • 63745 Global Rank
  • 12797
    United States
  • 1.9 M Estimated Visits
Traffic Sources
  • Search
    46.74%
  • Social
    24.37%
  • Direct
    24.21%
  • Referrals
    4.66%
  • Display
    0.02%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 7,555
142
United States Rank 1,531
243
United States Page Views 76.8%
1.5%
Top Countries
Ad Intelligence
  • Native
    0.00%
  • Standard
    89.86%
  • Direct
    10.14%
Ads Seen Recently
1,016
Longest Running Ad
The Shade Room
Device
Desktop
Dimensions
other
The Shade Room
Device
Mobile
Dimensions
300x250
The Shade Room
Device
Desktop
Dimensions
300x250
The Shade Room
Device
Desktop
Dimensions
300x250
The Shade Room
Device
Desktop
Dimensions
728x90
The Shade Room
Device
Mobile
Dimensions
320x50
Social Data
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-6705317214105861
f08c47fec0942fa0
google.com
direct
pub-2539355960402798
f08c47fec0942fa0
google.com
direct
pub-8294299740219052
f08c47fec0942fa0
supply.colossusssp.com
direct
170
6c5b49d96ec1b458
appnexus.com
reseller
10490
f5ab79cb980f11d1
contextweb.com
reseller
562060
89ff185a4c4e857c
sovrn.com
direct
235522
fafdf38b16bf6b2b
lijit.com
direct
235522
fafdf38b16bf6b2b
lijit.com
direct
235522-eb
fafdf38b16bf6b2b
appnexus.com
reseller
1360
f5ab79cb980f11d1
gumgum.com
reseller
11645
ffdef49475d318a9
Files
Name SIZE modified
668 KB Feb 07, 2017 08:35 AM
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The Shade Room advertising reaches 1.9M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia. Pricing models they offer are CPM on channels such as Display, Email, Social, Mobile Advertising on The Shade Room will allow you to reach consumers in industries or verticals such as Entertainment.

They are headquartered at Los Angeles, CA, United States, and have 1 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, The Shade Room inventory partners include: google.com, supply.colossusssp.com, appnexus.com, contextweb.com, sovrn.com, lijit.com, gumgum.com, openx.com, pubmatic.com, rubiconproject.com, indexexchange.com, smartadserver.com, districtm.io, loopme.com, xad.com, rhythmone.com, smaato.com, pubnative.net, playbuzz.com, spotxchange.com, spotx.tv, aniview.com, aol.com, tremorhub.com, telaria.com, improvedigital.com, advertising.com, adyoulike.com, axonix.com, adtech.com, emxdgt.com, video.unrulymedia.com, aolcloud.net, aps.amazon.com, aralego.com, bidtellect.com, conversantmedia.com, coxmt.com, criteo.com, lkqd.com, lkqd.net, lockerdome.com, mgid.com, my6sense.com, outbrain.com, pixfuture.com, sharethrough.com, sonobi.com, synacor.com, ucfunnel.com, connatix.com, freewheel.tv, infolinks.com, bizzclick.com, 33across.com, advangelists.com, onetag.com, teads.tv.

The Shade Room works with Advertising technology companies such as DoubleClick.Net, Infolinks, Google Adsense, Aggregate Knowledge, Google Adsense for Search, Yahoo Small Business, Google Adsense Asynchronous, AppNexus, Turn, Pubmatic, AudienceScience, Advertising.com, Criteo, Taboola, The Trade Desk, ShareASale, Google Publisher Tag, Facebook Custom Audiences, Facebook Exchange FBX, ContextWeb, Teads, Openads/OpenX, Rubicon Project, Korrelate, SpotXchange, Index Exchange, Integral Ad Science, Adap.TV, RealVu, Experian, Rocket Fuel, Evidon, RadiumOne, MyBuys MyAds, GumGum, Chango, Magnetic, SiteScout, Burst Media, Connexity, Dstillery, Upfront Digital Media, Simpli.fi, IponWeb BidSwitch, Drawbridge, DemDex, DoubleClick Bid Manager, BlueKai DMP, ADTECH, BlueKai, Digilant, eXelate, StickyAds TV, Twitter Ads, AlephD, Ohana, Adify, AdMeta, Neustar AdAdvisor, Crosswise, Metrigo, AdGear, Videology, Jumptap, Improve Digital, AOL-Time Warner Online Advertising, AcuityAds, Zedo, GAP, Talbots, AdRoll, West Elm, PartyCity, Wayfair, Tribal Fusion, Urban Outfitters, Foot Locker, TripleLift, Sekindo, Nexage, Cabelas, eyeReturn, VINDICO, RhythmOne, Millennial Media, AdMedia, RUN Ads, MoPub, Media Innovation Group, BrightRoll, Flashtalking, Walmart, AdYapper, Datonics, DoubleVerify, Eye View Digital, Yahoo Ad Sync, Adobe Audience Manager Sync, Adhigh, Technorati Media, Monarch Ads, Sonobi, CogoCast, GetIntent, Avocet, Admedo, Media.net, X Plus One, Adform, AdMatrix, Bidtellect, Polymorph, Amazon Ad System, LifeStreet Media, Link Share, Amazon Associates, Nativo, DeepIntent, Falk Realtime, AdKernel, Beeswax, Google Inteactive Media Ads, DistrictM, theAgency, OnAudience, Adstir, Ad Tech Japan AOL, Vidible, bRealtime, Prebid, Ads.txt, ORC International Direct, AppNexus Reseller, Google Reseller, Sovrn Direct, Lijit Direct, GumGum Reseller, OpenX Reseller, PubMatic Reseller, RubiconProject Reseller, Google Direct, AOL Direct, Comet Cox Media Reseller, IndexExchange Reseller, Sonobi Direct, ORC International Reseller, RhythmOne Reseller, ContextWeb Reseller, Eyeota, Narrative, Weborama, StackAdapt, SkimLinks, Clickagy, Taboola Sponsored Links, Tapad, Appier, Bizo, Resonate Insights, Sojern, Undertone, Perfect Audience, YuMe, Choozle, Spongecell, Adswizz, Performance Horizon, Marchex, Instinctive Ads, HookLogic, Nudge, adlucent, Swoop, BDEX, Engage BDR, VideoAmp, Adition, Visible Measures, Sharethrough, Yieldmo, C1X, Atlas, AppNexus Segment Pixel, Google AdSense Integrator, 161Media, Admixer, AdTheorent, EMX, Proclivity, SpringServe, Amazon Direct, AOL Reseller, DistrictM Reseller, AppNexus Direct, Converstand Media Direct, DistrictM Direct, GumGum Direct, IndexExchange Direct, Improve Digital Reseller, SpotXChange Reseller, Kargo Direct, Media.net Direct, OpenX Direct, PubMatic Direct, ContextWeb Direct, RhythmOne Direct, RubiconProject Direct, ShareThrough Direct, Teads Direct, LKQD Reseller, DynAdmic, Proper Media, BidTheatre, Mobile Ad Trading, Widespace, AdStanding.
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