MAMAMIA WOMEN'S NETWORK: CONVERSATIONS. INSIGHTS. INFLUENCE.

Mamamia Women's Network is Australia's premier women's media company. It began as a blog in 2007 in a suburban lounge room and became a business 18 months later, co-founded by Mia Freedman and her husband Jason Lavigne. It is the home of Mamamia.com.au, the largest independent women’s website in Australia and its associated social channels and distribution partners. It also includes the world's #1 women's podcast network with ten weekly podcasts and 6 million annual downloads.

We reach more than four million Australians a month through our news, opinion, social commentary, political analysis, style, relationships, parenting, beauty and health, clever podcasts, dynamic videos, and deeply personal stories.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    What everyone's talking about
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Education, Entertainment, Financial Services, Food & Beverage, Government & Politics, Health & Beauty, Healthcare, Sports, Travel & Leisure
  • Key Differentiator
    If you’re looking to connect with switched on and savvy Australian women and mothers, then Mamamia.com.au is the place to advertise.
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 26453 Global Rank
  • 706
  • 2.84 M Estimated Visits
Traffic Sources
  • Search
    53.55%
  • Social
    22.45%
  • Direct
    22.17%
  • Referrals
    1.67%
  • Mail
    0.12%
  • Display
    0.03%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 19,643
4,011
Australia Rank 558
475
Australia Page Views 59.5%
29.0%
Top Countries
Web Tags

Ads

Rubicon Project
Advertising optimization service.
DoubleClick.Net
DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments.
Google Publisher Tag
Google Publisher Tag (GPT) is an ad tagging format that provides benefits and improvements over the DART tag.
Google Adsense
A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.
Integral Ad Science
Platform for the buying and selling of quality digital media. Previously known as Ad Safe.
Facebook Custom Audiences
Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.
ExactTarget
ExactTarget is a global Software as a Service (SaaS) leader that powers all types of interactive marketing messages.
Ads.txt
A public record of Authorized Digital Sellers for a website.
Google Direct
Website is a direct publisher for Google ad content.
RubiconProject Direct
Website is a direct publisher for RubiconProject ad content.
Facebook Direct
Website is a direct publisher for Facebook ad content.
Brightcom Reseller
The website owner has authorized another entity to control Brightcom ads on this site.
AOL Reseller
The website owner has authorized another entity to control AOL ads on this site.
AppNexus Reseller
The website owner has authorized another entity to control AppNexus ads on this site.
PubMatic Reseller
The website owner has authorized another entity to control PubMatic ads on this site.
SmartAdServer Reseller
The website owner has authorized another entity to control SmartAdServer ads on this site.
Tremor Video Direct
Website is a direct publisher for Tremor Video ad content.
GumGum Direct
Website is a direct publisher for GumGum ad content.
Criteo Reseller
The website owner has authorized another entity to control Criteo ads on this site.
IndexExchange Reseller
The website owner has authorized another entity to control IndexExchange ads on this site.
Tremor Video Reseller
The website owner has authorized another entity to control Tremor Video ads on this site.
SpotXChange Reseller
The website owner has authorized another entity to control SpotXChange ads on this site.
FreeWheel Reseller
The website owner has authorized another entity to control FreeWheel ads on this site.
Taboola
Personalized recommendations technology.
Taboola Direct
Website is a direct publisher for Taboola ad content.
ContextWeb Reseller
The website owner has authorized another entity to control ContextWeb ads on this site.
OpenX Reseller
The website owner has authorized another entity to control OpenX ads on this site.
RubiconProject Reseller
The website owner has authorized another entity to control RubiconProject ads on this site.
Google Reseller
The website owner has authorized another entity to control Google ads on this site.
OpenX Direct
Website is a direct publisher for OpenX ad content.
RhythmOne Reseller
The website owner has authorized another entity to control RhythmOne ads on this site.
IndexExchange Direct
Website is a direct publisher for IndexExchange ad content.
Triple Lift Direct
Website is a direct publisher for Triple Lift ad content.
Google AdSense Integrator
Google Adsense account is linked with Google Analytics account.
SpotXChange Direct
Website is a direct publisher for SpotXChange ad content.
Widespace Direct
Website is a direct publisher for Widespace ad content
Telaria Direct
Telaria Direct Ads.
Telaria Reseller
Telaria Reseller Ads.
Prebid
A free and open source library for publishers to quickly implement header bidding.

Analytics

DoubleClick Floodlight
Floodlight is feature of DoubleClick ads that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads.
MediaMind
Campaign management analytics from MediaMind now known as Sizmek.
Google Analytics
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Chartbeat
Live traffic monitoring of your website.
MediaMath
Tools that enable and empower marketing professionals.
Rapleaf
Marketing automation tools with the necessary data to help brands keep their customers engaged. Now TowerData.
Google Universal Analy...
The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.
Facebook Signal
Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.
Facebook Pixel
Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.
Facebook Conversion Tr...
Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.
Fastly
Real-time Analytics and CDN platform. Analyze your web and server traffic patterns in real-time.
Adjust
Mobile app tracking system.
TikTok Conversion Trac...
TikTok advertising conversion tracking pixel.

Hosting

Cloudflare Hosting
Supercharged web hosting service.
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 4.75 Avg. Rating
  • App Url: https://itunes.apple.com/app/mamamia-women-s-network/id1241380651
  • App Support: http://mamamia.ua
  • Genre: Food & Drink
  • Bundle ID: com.incafe.mamamia
  • App Size: 62.3 M
  • Version: 1.16
  • Release Date: June 4th, 2017
  • Update Date: October 21st, 2018

Description:

Mamamia! with app for your smartphone.

? User-friendly interface and beautiful menu
? Free delivery
? More than 15 types of pizza for every taste, panini, sauces, desserts, salads and drinks.
? Map with geolocation of restaurants
? Table reservation
? Regular customers receive bonuses for each order

AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
Launch Services
MobileCoreServices
Quartz Core Framework
This collection of documents provides the API reference for the Quartz Core framework, which supports image processing and video image manipulation.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.22%
  • Standard
    96.45%
  • Direct
    3.33%
Ads Seen Recently
6,658
Longest Running Ad
Mamamia
Device
Desktop
Dimensions
other
Mamamia
Device
Mobile
Dimensions
320x50
Mamamia
Device
Desktop
Dimensions
takeover
Mamamia
Device
Desktop
Dimensions
takeover
Mamamia
Device
Desktop
Dimensions
300x250
Mamamia
Device
Desktop
Dimensions
other
Social Data
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
spotxchange.com
direct
241283
7842df1d2fe2db34
spotx.tv
direct
241283
7842df1d2fe2db34
google.com
direct
pub-7142593195167813
f08c47fec0942fa0
google.com
direct
pub-8284959266446081
rubiconproject.com
direct
10460
facebook.com
direct
app id: 1166619836690491
inmobi.com
direct
26bf9e5a887040f8b35d379e942f43f9
openx.com
direct
540233895
6a698e2ec38604c6
brightcom.com
reseller
9441
aolcloud.net
reseller
11099.1
advertising.com
reseller
2270
Files
Mamamia advertising reaches 2.84M visitors across desktop and mobile web, in countries such as Australia, United States, United Kingdom, Canada, Germany. Pricing models they offer are CPM on channels such as Display, Social, Video, Mobile, Email Advertising on Mamamia will allow you to reach consumers in industries or verticals such as Financial Services, Healthcare, Sports, Education, Automotive, Food & Beverage, Health & Beauty, Entertainment, Government & Politics, Travel & Leisure.

They are headquartered at Surry Hills, New South Wales, Australia, and have 4 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Mamamia inventory partners include: spotxchange.com, spotx.tv, google.com, rubiconproject.com, facebook.com, inmobi.com, openx.com, brightcom.com, aolcloud.net, advertising.com, appnexus.com, pubmatic.com, smartadserver.com, tremorhub.com, telaria.com, gumgum.com, criteo.com, indexexchange.com, widespace.com, taboola.com, contextweb.com, freewheel.tv, aol.com, rhythmone.com, vi.ai, triplelift.com.

Mamamia works with Advertising technology companies such as Evidon, Turn, Google Remarketing, SkimLinks, Rubicon Project, Atlas, Adconion, BlueKai, DoubleClick.Net, AppNexus, AdRoll, Google Publisher Tag, Google Ad Partner Services, Google Adsense, DoubleVerify, X Plus One, Digilant, 161Media, Datonics, Bizo, The Trade Desk, LucidMedia, MyBuys, RadiumOne, Segmint, Chango, Pubmatic, SpotXchange, Dstillery, Advertising.com, Facebook Exchange FBX, Integral Ad Science, Tapad, Eq Ads, AcuityAds, Media Innovation Group, Brandscreen, Simpli.fi, Criteo, MLN Advertising, IponWeb BidSwitch, Drawbridge, AudienceScience, Triggit, SiteScout, Undertone, Neustar AdAdvisor, Aggregate Knowledge, Twitter Ads, Connexity, Openads/OpenX, Zenovia, GroupM Xaxis, Videology, eXelate, Flite, Rocket Fuel, Yahoo Small Business, Facebook Custom Audiences, NetSeer, Eyeota, RealVu, Accuen, Experian, AppNexus Segment Pixel, DemDex, Sociomantic, Open AdStream, plista, LiveRail, ExactTarget, Adap.TV, ReactX, MyBuys MyAds, Ads.txt, Google Direct, RubiconProject Direct, Facebook Direct, Brightcom Reseller, AOL Reseller, AppNexus Reseller, PubMatic Reseller, SmartAdServer Reseller, Tremor Video Direct, GumGum Direct, Criteo Reseller, IndexExchange Reseller, DynAdmic, Criteo Publisher Marketplace, Index Exchange, BlueKai DMP, BidTheatre, GetIntent, Adhigh, Burst Media, GumGum, AdGear, Tribal Fusion, Magnetic, Beeswax, RUN Ads, ContextWeb, Avocet, eyeReturn, StackAdapt, Improve Digital, Admedo, Yahoo Ad Sync, Outbrain Direct, Outbrain Reseller, Tremor Video Reseller, Teads Reseller, SpotXChange Reseller, FreeWheel Reseller, ClickCertain, Proclivity, Taboola, Bidtellect, SpringServe, Vidible, Adobe Audience Manager Sync, Taboola Direct, ContextWeb Reseller, OpenX Reseller, RubiconProject Reseller, Fyber Reseller, Google Reseller, OpenX Direct, RhythmOne Reseller, RhythmOne Direct, DistrictM Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, ContextWeb Direct, Converstand Media Direct, C1X Reseller, Comet Cox Media Reseller, DistrictM Reseller, ShareThrough Direct, ORC International Reseller, Improve Digital Reseller, Adform Reseller, LKQD Reseller, SpringServe Reseller, IndexExchange Direct, AppNexus Direct, Exponential Direct, Beachfront Reseller, Brightcom Direct, Sovrn Reseller, 33 Across Reseller, Synacor Reseller, AdYouLike Direct, AdYouLike Reseller, Carambola Direct, Lijit Reseller, Comet Cox Media Direct, Converstand Media Reseller, Synacor Direct, Sonobi Reseller, Beachfront Direct, Taboola Reseller, ORC International Direct, Criteo Direct, Smaato Reseller, SpringServe Direct, Triple Lift Direct, Perfect Market, Amazon Ad System, TripleLift, Amazon Associates, RhythmOne, Sonobi, Adify, C1X, Eye View Digital, Google AdSense Integrator, SpotXChange Direct, Widespace Direct, Telaria Direct, Telaria Reseller, Prebid.
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